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  • The Diamond… Is Bigger Always Better?

    Oh, the big rock! Many of us think a big, stunning diamond is the only way to go. But is it right for you? Let’s address the “bigger is better” myth for a second:

    1. Consider your personality. Are you an extroverted type? Do you really like the “wow” factor? Then maybe a big diamond (or moissanite or Gemesis) is perfect for you, so you can dazzle with the best of them.

    2. Consider your style. Are you an understated dresser? Or do your fashion choices scream, “Look at me!” A ring will be something you’ll be wearing for a long, long time. While a big ring looks great while showing it off to friends, it may not be appropriate for the long haul.

    3. Quality counts for me than size. There are many large stones out there that have no life to them. Or they may be poorly cut. Or have visible inclusions. A subtle, smaller gem may speak more loudly than a big, ol rock.

    4. Setting counts more. You can often have a big diamond feel on an appropriate setting. Diamond shapes such as marquise, pear shapes and oval can exude a larger feel, especially when set properly.

    5. Diamond Alternatives. If you simply must have that big experience (but don’t have such a big budget to match it), you’ve never been luckier than now. There are fantastic alternative such as moissanite and Gemesis that are affordable and “wow”able!

    All of these factors – and more – come into play when purchasing a piece of jewelry. Big gems may impress…but they may not be right for you. Or perhaps you can have a big rock experience based on a smart cut and setting choice. Bottom line: wowing people is great but a ring needs to match you and your soul. Then it’s a big ring, no matter what!

    Here’s a ring of ours, where the simplicity and clean cut speak volumes:

    Solitaire Engagement Ring

    Style 9915-7.5mm

    Round Solitaire Engagement Ring With Pave Diamonds

    Four prong solitaire engagement ring with 1/10ct t.w. pave’ diamonds. Fits an 7.5mm round center stone. (setting only, does not include center stone)

  • How to NOT Overaccessorize!

    While statement pieces have been all the rage this last year, it’s important to realize when you’ve overdone it! Many of these statement pieces, for instance, are meant to to standalone – meaning that piece and that piece only! Not only do you muddy the look of your central piece when you add too many extras, you also resemble a 3-ring circus desperately in need of a ring leader!

    Here are some sage words of wisdom from Heather Edden, a specialist in the field:

    Jewelry is one of the more commonly thought of accessories but there are simple rules that should be remembered with jewelry. There are classic pieces which everyone should have gold hoops and pearls. Pearls are especially important because they can go with most anything. A nice string of pearls can be used to make casual outfits look classier. Also remember when accessorizing with jewelry do not drown yourself in it. If you wear a thick/large necklace avoid wearing large hanging earrings, settle for simple studs instead. Like wise if you do decide to wear large earrings wear a thin chain or avoid a necklace all together and show off your natural neckline. The same can be said for wearing bracelets, though bangles are fun too many of them just becomes distracting. Remember pearls and diamonds go great with black, think Breakfast at Tiffany’s. Also pay attention to accents and buttons in your clothing. If the outfit you are wearing has gold buttons or accents try to wear gold jewelry with the same finish.

    Here is a classic of ours that goes with just about anything:

    Freshwater Pearls – 8.5mm – 11.5mm

    Freshwater pearls, 17″ with 14kt yellow gold clasp

    8.5mm-9.5mm: Now $299
    9.5mm-10.5mm: Now $399
    10.5mm-11.5mm: Now $499

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  • Lost and Found Wedding Band

    Here’s a great story about Mr. and Mrs. Marzec who live in St Petersburg. Mrs. Marzec, who is 88 years old, was a seamstress for the famed New York City designer Adolfo and worked on such famous items of clothing as the red dress and hat that Nancy Reagan wore to her husband’s first innauguration. This wonderful story showcases how Mrs. Marzec’s ring was lost and later returned to her and what her wedding band means to her. It’s a great read.

  • The First Synthetic Diamonds – a Brief History

    Before Moissanite and Gemesis became popular diamond alternative, many people searched furtively for a way to make diamonds that didn’t require all that difficult and messy mining. They wanted diamonds on the easy, basically!

    According to ABC Science:

    The first successful synthetic diamonds were made in the mid-1950s by the General Electric Company in New York. They began back then with tiny industrial diamonds, and can today make tiny gems – but they are more expensive to make, than to dig the natural ones out of the ground.

    Nature makes diamonds some 200-or-so kilometers underground, where the temperature and pressure are high enough. Then a strange geological phenomenon called a Kimberlite Pipe erupts, a little bit like a volcano, towards the surface, carrying diamonds with it. At the surface, the cooled-down Kimberlite pipe is anything from 100 to 1,000 metres across.

    Once you have found your Kimberlite, you’re on Easy Street. You just dig into the hard Kimberlite, bring all the rock to the surface, and extract the diamonds. In Kimberley in South Africa, the Big Hole has been dug out to a depth of about one kilometre.

    Worldwide, the current annual diamond production is split – the mines give us about 20 tonnes of industrial diamonds and 6 tonnes of gems, while the labs provide about 100 tonnes of synthetic diamonds.

    Today, more people are concerned about the ecological damage that diamond mines cause as well as the political implications in fractured countries. Diamond alternatives such as Gemesis, moissanite and Cubic Zirconia are extremely high quality – offering the full diamond experience for a fraction of the price.

    Take a look at some of our moissanite offerings, for instance:

    Style 8714M

    Hand Made Cushion Cut Moissanite Ring With Pave’ Diamonds

    Custom made fashion ring featuring a 2.50ct (dia equiv) Charles and Colvard created cushion cut moissanite and 1/3ct t.w. pave’ side diamonds with a bezel set diamond on each end in platinum. This piece is hand made and has hand applied filigree engraving and scroll work on two sides, approximately 5mm wide at the top. Also made to accomodate round, cushion & princess center stones starting at 2.0ct

    Metal: Platinum
    Stone Size: 2.50ct
    Ring Size: 4 – 8
    Call For Pricing

    Style 6851M

    Genuine Yellow Sapphire And Moissanite Ring

    Customized and handcrafted version of style 1250M: 6.80ct yellow sapphire center with 1.50ct (3.0ct t.w. dia equiv) moissanite trillions on either side set into 14K white gold.

    Metal: 14kt White Gold
    Stone size: 6.80ct
    Ring size: 4 – 8

  • The Micro Pave Movement

    “Micro pave is the next generation of hip hop jewelry. You can get that diamond look without paying diamond prices. Some of our customers are entertainers who could easily afford diamond bling style jewelry, but choose to wear micro pave jewelry as the quality is practically indistinguishable from diamonds.” – Tom Diep of King Ice Jewelry

    Yes, even the most diehard bling wearer is feeling the pinch of a tight economy. But all is not lost. There are alternatives – amazing alternatives like moissanite and Gemesis and Cubic Zircona – that offer that over-the-top jewelry experience for a fraction of the cost.

    The tough economic climate also offers jewelry designers an opportunity to showcase their creative sides.

    Take a look at some of these fun, micro pave pieces that let your bling sing!

    Source: SoJones

  • Taking care of your Fine Jewelry

    So you received your dream moissanite engagement ring or a Gemesis necklace beyond compare. You show it off wherever you go. It dazzles in the sunlight and you hate taking it off at night. But guess what? The dream doesn’t stop there. You need to take good care of your piece. It’s an investment and deserves some proper tending to!

    Here are some tips from Gem-Fashion to keep your piece sparkling for years to come:

    Spots. To avoid dark spots, which appear when your wet skin influence the metals, clean your jewelry after taking it off with the wet flannel. It is recommended to take the jewelry off if you apply skin bleach as the substances it contains darken the jewelry. Iodine leaves dark spots on the jewelry. The spots can be cleaned with the help of hyposulphite solution. Take 1tbsp. of the substance for a glass of water.

    About dust. To remove the dust from under the stone of your ring take cotton buds soaked in cologne or glycerin and wipe the stone. Then polish the ring with the flannel. Never clean the setting of the stone with sharp objects. Take off rings when washing your hands to avoid clogging.

    How to clean gemstone jewelry. Stones have different levels of hardness. Diamond, aquamarine, sapphire, topaz, emerald and others have the point 5 in the level of hardness. Jewelry with these stones should be cleaned in the solution of any washing powder with the help of a soft brush, if the metal is gold or platinum. Then you can wash the jewelry in distilled water. Stones with the level of hardness under 5 are moonstone, malachite, turquoise, opal, apatite. They should be cleaned in the same way as the previous group with the only difference that instead of washing powder you should use soap. This method can be used with anything except coral and pearls, as the soap foam is extremely harmful to them. Try not to expose them to perfume, soap and hot water.

    Never take medicinal baths wearing the jewelry. Don’t forget to take off the coral jewelry before going to a sauna, as the heat is destructive to it. Pearls and turquoises don’t like high humidity. At home you can wash them in the solution of ethyl alcohol and water (1:1) and then flannel them dry. However, it’s much better to have your jewelry cleaned at the professional jeweler’s.

    How to clean gold. Use the washing powder solution (washing powder without the whitening effect). You can add 2-3 drops of liquid ammonia.

    How to clean silver. Apply the previous method. Use the washing powder without active oxygen and chlorine. You can add liquid ammonia as well.

    How to clean rhodium plated metal. Clean it with the soft cloth. Though rhodium is a precious metal, time rubs it out, so it’s important to be careful when cleaning it.

    How to store the jewelry. All the jewelry should be kept in closed jewelry boxes. It’s necessary to keep the jewelry far away from the heating. You should be especially careful with amethysts, colored topazes and pearls. UV-rays make their color less intense. Don’t expose rubies and garnets to sun, too. Gemstone jewelry shouldn’t be exposed to temperature drops. For instance, ruby can completely lose its color when heated. Never store your jewelry in the bathroom (esp. silver jewelry) because all the metals and stones are afraid of damp.

  • Our Joe Jewelry Line – Bold, Unique and Daring

    Joseph Schubach Jewelers keeps in step with the traditional, classic look of jewelry but isn’t afraid to take some bold and innovative chances.

    Take our Joe Jewelry line, for instance. These are personally crafted pieces by Joseph Schubach himself that break from tradition and showcase sharp, distinctive lines with stylish and inviting cuts.

    Joe Jewelry is for the customer who’s not afraid to take make a bold statement with her choice of jewelry. Reminiscent of the Art Deco jewelry movement, these pieces are geometrically fun and love to grab attention

    Take a look at this video on Joe Jewelry to see the artist in action:

    If you’re looking for an inspired piece that distinctly one-on-of-a-kind, contact us directly at (888) 724-8222 or email us. Joe Jewelry is waiting for you!

    Here’s a few more samples:

    Artist and Custom Design Jeweler Joe Schubach

  • Art Deco Jewelry, Anyone?

    The Art Deco movement introduced styles that focused squarely on bold colors and sharp geometric shapes. Technology was evolving and Art Deco became part of the emerging look.

    According to one Art Deco Jewelry website:

    The economic and social pressures that immediately followed the First World War brought with them a new mood for a rigorous and clean-cut look.

    Art Deco was an innovative design style popular in the 1920s and 1930s. Its sleek, streamlined forms conveyed elegance and sophistication. It was the age of the Flapper, the Jazz and the Machine Age.

    Materials used ranged from rubies, gold, and pearls to plastic, chrome and steel. Platinum was the new luxury metal used with opaque stones like coral, jade, onyx and lapis lazuli. Costume jewelry became even more popular and outrageous.

    Trend-setting couturiers were Coco Chanel and Elsa Schiaparelli. Influences were Pharaonic Egypt, the Orient, tribal Africa, Cubism, Futurism, machines and graphic design.

    However, jewelry of the 1920’s and 30’s was in thrall to geometry: circles, arcs, squares, rectangles and triangles and so on. René Lalique, who created glass jewelry in the 1920’s and 30’s, created romantic designs from nature.

    If you want to step back in time and create your own piece of Art Deco jewelry, contact us and we’ll create a piece from your mind’s eye. Custom design jewelry is our specialty.

    Here are some ideas, to get the creative juices flowing:

    Art Deco Ring
    photo courtesy of Sandra Smith

    Art Deco Diamond Clips
    photo courtesy of Richard Whitehouse

    French Art Deco Silver &Paste Clip & Pin

    1920s Theodor Fahrner Earrings
    photograph courtesy of Ramona Tung

  • Jewelry Color and Personality Types – What does yours Say?

    At Joseph Schubach Jewelers, we want to create jewelry pieces for life. Whether its moissanite or diamond, Gemesis or other gemstones, we’re in it for the long haul.

    And we know how personal jewelry can be. From a lucky pendant to a beloved heirloom, you become “one” with your piece. has this to say, regarding the color of your jewelry and the deeper, mythic meanings:

    A vibrant hue on your hand can be striking. Many members of the British Royal family would agree: Diana Spencer wore a sapphire engagement ring; Sarah Ferguson sported a ruby. As gem expert Antoinette Matlins, points out, “Colored gems are a more personal choice for brides, because [variations in tones make] each individual stone distinct from any other.”

    Red has long been a popular choice, for its connotations of the heart and love. One of Matlin’s favorite crimson stones is the red tourmaline, which is an affordable alternative to the ruby. Others include spinel and garnet, and if money isn’t a consideration, red emerald. The rarest of the scarlet rocks, it’s only found in one spot in the world: Utah.

    Green expresses faithfulness and continuity, but Matlins warns against choosing an emerald for everyday use. “Since most people don’t have the budget for stones of rare enough quality to be durable, it’s wise to buy them only in pieces of jewelry that will be worn on special occasions.”

    In lieu of an emerald, she recommends tsavorite. This stone, which is found in Kenya, comes in a wide range of greens and is considered to be more brilliant and durable than emeralds, not to mention a tenth of the price. Many experts believe it’s poised to replace the emerald as the most popular green stone.

    If you’re looking for a large selection of colors, your search ends with the sapphire. Not only is it one of the most durable stones available, but it also comes in an array of shades from yellow and peach to brown and black. For something that represents spirituality and purity, stick with the true-blue sapphire. Just make sure you go for a lighter shade. “Choose a sapphire in a rich blue color, but not so dark that it looks blackish,” Matlins says, since blackish stones are usually lower quality.

    If you want something closely connected with love and marriage, an obvious choice is pearl. For 3,000 years it has been an emblem of modesty, chastity, and purity. Like emeralds, however, only the most expensive pearls are considered durable enough for everyday use, so Matlins suggests wearing them on your wedding day in the form of a necklace, earrings, or bracelet.

    Our Latest Arrival – Gemesis

    A High Quality Sapphire gem

  • The MTV Awards – What Stars Shined

    The trend at star-studden ceremonies such as the MTV Music awards last week still remains subdued: a little understated but dazzling nonetheless. Many fashion critics raved over the Cameron Diaz’s simple but effective wide, textured metal white-metal cuff, sprinkled with diamonds set in yellow gold. More yellow gold encircles the cuff’s outer edges.

    Vanessa Hudgens kept it simple as well with two pendant necklaces:
    Sandra Bullock accented her outfit suitably, with little fanfare, with these mixed metal cylindrical earrings:

    And any star in the know knows they can’t go wrong with diamond stud earrings, like these worn by Hayden Panettiere:

    Take a look at our diamond stud earrings, bound to please any loved one and accent any outfit perfectly, whether its the red carpet or a simple night out on the town:

    Style 1177MS-2.10ct

    Cushion Cut Moissanite Stud Earrings

    Antique cushion cut stud earrings, four prong wire basket settings with friction backs and Charles and Colvard created moissanite. 2.10ct t.w. (dia equiv, 6mm stones)