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Happy Stories From our customers

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  • Superstar Employee, Beth Nicastro

     Beth Nicastro

    The team at Schubach Jewelers is a tight-knit group, happily doing what they do best: selling quality jewelry to discriminating customers. Today, we're showcasing Ms. Beth Nicastro, who's been with Schubach Jewelers since 2004. 

    In her own words:

    "My favorite projects are the custom designs," she says. "I love it when a customer sends us a photo out of a magazine or a drawing from their imagination and we bring it to life."
    And here's what one customer had to say:

    Hi Joe,


    I just wanted to let you know I have been working with Beth on my ring order for the last month and she has exhibited the greatest level of customer service I have come across at any company.  I have changed orders, returned rings and she has helped me finally find exactly what I have been looking for in a ring.


    She is always polite and willing to help and has been an absolute pleasure to work with.  She is a great asset to have at your company.  As a small business owner myself, I know how difficult it can be to find quality employees and Beth has gone above and beyond to help me with finding a ring.


    You have a great website and great customer service.  




    Call Joseph Schubach Jewelers today if you have a dream piece of jewelry you want custom designed, such as this artful piece:


     Joseph Schubach Jeweler's Custom Pave Diamond Weddding Band

  • Memories of “Mr. Schubach” – Another Gems From The Heart Story Contest Entry

    I was a kid I used to ride my bicycle to Tower Plaza Mall.  I didn’t
    have much money to spend, but there was a video arcade a few doors down from
    the Schubach Jewelry Store.  When I had exhausted my allowance, I’d
    look into the windows of the store, fascinated by the watches and jewelry.


    A few
    years later I became a client.  Well, sort of.  On my 16th
    birthday my mother gave me a 14kt gold serpentine necklace (they were actually somewhat
    popular then!).  Being a teenage boy, I wasn’t always very careful
    with it.  It was easy to kink, and I would take it to Mr. Schubach for
    repair, not wanting my parents to know how careless I had been.  I still
    didn’t have much money, and Mr. Schubach would always charge me a
    ridiculously low repair fee. 


    the years progressed I’d take watches and other items to Mr. Schubach
    whenever I managed to mangle another gift from my parents (which always came
    with a speech about responsibility).  As I began to earn money, first
    delivering Penny Savers, then working at Cloth World as a stock boy, and eventually
    my big move to Mary Coyle’s as a busy boy and waiter, I started
    purchasing inexpensive gifts for Mother’s Day, birthdays, Christmas,
    etc., from Schubach’s. 


    I remember most about that small storefront at Tower Plaza
    is how well Mr. Schubach treated me, with the respect one might a high-dollar
    customer.  I was an awkward, insecure teenager, and wouldn’t even
    enter the store unless Mr. Schubach was working, knowing that I’d be
    treated like an adult, in spite of the fact that I had such limited spending


    recall my mother losing a favorite earring – a lapis lazuli drop in a 14kt
    filigree setting.  She was devastated, as it had been an especially
    meaningful gift from my father.  I took the remaining earring to Mr.
    Schubach, who scoured his catalogues in search of a replacement.  He found
    a similar pair, which I purchased, and which my mother still wears today. 


    the Schubachs decided to leave Tower
    Plaza I felt as thought I
    was losing a friend.  I’m thrilled to know that Joe has continued
    the family tradition, and look forward to becoming a client once again.




    J. David Smith

  • Citrine – The Kundalini Quartz


    Definitions of Citrine

    like a citron or lemon; of a lemon color; greenish yellow

    But the elegant, energetic quartz Citrine comes in a variety of colors, ranging from pale yellow to brown to orange to reddish brown. Natural citrine (one of the most rare of of the quartz family) is a pale champagne yellow or orange. 

    Citrine is reputed to be one of the most powerful of the quartz family as well. It is often called the "Kundalini quartz" because of its ability to fully activate and spiral all of the energy between your chakras. 

    It is also one of the few minerals on the planet that transmutes rather than absorbs negative energies as well as being considered an "emotional balancer."

    And if that isn't enough, it also is rumored to help the heart, kidney, digestive tract, liver and muscle, promote creativity and eliminate self-destructive behavior.

    If you want to start the New Year right with this special quartz or other gems such as Moissanite, then consider Joseph Schubach Custom Jewelry, where you co-create the jewelry of your dreams with us.

  • Our One-of-a-Kind Blinged Out Bobby Pin


    A Piece de Resistance to Any Upscale Do

    Joseph Schubach Jewelers – Custom Designed Bobby Pin

    The humble bobby pin was invented in 1922 as a way to keep the latest “bob” hairstyles in check. The bob haircut was popularized in the 20’s with silent screen stars like Colleen Moore (below.)



    Several years later, Louise Brooks would make waves across the nation with her bold hairstyle:

    Bob hairstyles have been in vogue ever since. And with the everlasting, classic trend, the need for a bobby pin.


     And while the bobby pins of yesteryear were a remarkable bargain…


    Joseph Schubach Jewelers has upped the ante a little and created this dazzling blinged out bobby pin made from sterling silver with a genuine turquoise, diamond and 14kt white gold trim. (It’s a little more than a dime but well worth it.)

    This remarkable one-of-a-kin bejeweled bobby pin will be the centerpiece of any hairdo, adding a sense of grace and finesse.

    And in a pinch, you could pick a lock with it.

    …. on the other hand, you may just want to call a locksmith.

  • Another Gems From The Heart Story Contest Entry

    My husband gave me a pink saphire ring when I gave birth to my daughter. It
    is the  most treasured piece of jewerly I own- it symbolozies mw becoming a
    woman and also the birth of my my first baby

  • Another Gems From The Heart Story Contest Entry

    Ever since I was a little girl, I have been a huge fan of the Pink
    Panther. Peter Sellers was so fantastic in that movie. He made me laugh
    so hard. I watched every Pink Panther movie  that came out. But, even
    better then his performance was the magnificent Pink Panther. Not the
    cartoon character, the diamond. Oh how I dreamt that one day I would
    marry someone as rich as Richard Burton and he would buy me a big pink
    diamond ring.
    In 2006 the new version of the Pink Panther with Steve Martin came out.
    I am a huge fan of Steve Martin. Not only is "Roxanne" one of my
    favorite movies but I also have read his books. I was so excited to go
    see the movie and my husband and I talked about both versions after we
    watched the new one. I told him about my dreams of having a big pink
    diamond. So, last Christmas, even though money was tight, my husband
    bought me a 3 carat pear cut pink sapphire. Even though it was not a
    diamond, it was gorgeous!
    I couldn't believe that he remembered my childhood dream. Now I have my
    very own pink panther. And he is way better than Richard Burton!
    Crystal Yaeger

  • Inauguration Day Fashion and Jewelry News

    seems that our good friend and colleague Todd Cislo over at

    has some connections with the Obama Inauguration Celebration.

    asked Todd if he would be our Jewelry Correspondent for the
    festivities while hobnobbing with celebrities and dignitaries. We're
    hoping he'll find some

    cultured diamonds

    in the crowd to report on. If not we're sure he'll find plenty of
    other interesting pieces.


    Cislo at Climate Pearl, Jewelry Man about Town


    Cislo, basking in the radiant beauty of Ashley Judd and her rare South sea cultured pearl necklace

    first dazzling star Todd came across was the luminous Ashley Judd
    with a stunning set of rare and distinguished South Sea cultured
    pearls grazing her neck.

    Sea pearls have a longstanding history of being the hotshot
    pearl – large, rare, expensive and deeply lustrous, changing color
    and luminescence according to the existing light. Full strands of
    matched pearls are even more difficult to find, falling comfortably
    in the
    $100,000 to $300,000 range (with the
    perfection in size of these pearls, we’re guessing this
    necklace falls in the higher range!)

    kind of pearl comes from the largest and rarest oysters in the world,
    the Pinctada maxima, found only in the stretches of ocean in the
    South Seas, hence its name.
    The sensitivity of
    this oyster makes the cultivation of these pearls considerably more
    difficult and the pearl itself, more expensive than any other.

    made a smart fashion choice with this timeless piece, complimenting
    the radiant quality of her ivory skin as well as showcasing her
    upbeat satiny dress.

    and pearls – a classic look on a classic beauty on a special day.


    that would have complimented Ashley’s Inauguration Day look.

  • Another Gems From The Heart Story Contest Entry

    mom was not the type of woman to own makeup or jewelry, but she did
    have a few items my dad had given her in a small jewelry box in her
    bedroom. Whenever her and my dad would go out when I was a child I
    would sneak into her bedroom and try on this one ring she had, just a
    small gold band with a tiny amethyst and a chip of a diamond. She
    passed away after battling breast cancer for 7 years when I was 13.
    That day I  went into her room and put on her amethyst
    ring and I’ve worn it every day since (I’m 27 now). It’s pretty banged
    up from catching it on doors and I’ve since chipped the stone, but it’s
    still a piece of me and I wouldn’t give it up even if I was being
    robbed. I wrote this poem about the ring back in college in a creative
    writing class and would like to share it with your readers….


    Small Lady                                                     


    Tiptoe into her room          

    A magnificent box

    towers over you.

    Open the glass door.

    Rubies, opals, diamonds

    and one small amethyst.

    Put it on

    small lady

    then dance

    around the room

    spinning, twirling.

    Be like your mother

    so grown up.

    With a ring like that you can do anything.

    Put it back

    so no one knows

    you’ve been there.

    Wait till you’re older

    they will all say.


    Small lady

    You’re older now

    but are you old enough

    to take care of a family

    clean your house

    cook your meals?

    Well you have to be

    small lady

    because your mother,

    she’s gone now.

    The cancer

    ate her alive.

    Go ahead, scream

    through piercing silence

    that it is not true.

    Shatter that glass on the floor.

    It will not change the truth.

    You are alone now.


    Tiptoe into her room again.

    Open the glass door

    to the magnificent box

    that no longer

    towers over you.

    Go ahead

    take out the amethyst.

    Put it on.

    Can you still do anything

    with a ring like that?

    Small lady

    you are no longer small.

    Now you are grown up.

    You have to be.

  • Another Gems From The Heart Story Contest Entry

    When I was six years old and
    starting first grade, my parents gave me a Mickey Mouse watch.  I loved
    it, wore it for years, then never saw it again.
    When my late mother passed away in 1985, we were closing her apartment, and I found my Mickey Mouse watch in her jewelry box!
    I am now 70 years old, and I still have my Mickey Mouse watch…and it still runs!
    Mrs. Audrey Larson
  • Another Gems From The Heart Story Contest Entry

    My husband and I have been together for 18 years now, and I have quite a
    collection of great jewelry. Even a special piece Joseph Schubach and I designed
    together, and now is being sold on the web site. That would be item # 6656M, a
    beautiful piece. My point is, that after all these years, and all this jewelry,
    one day I mentioned to my husband that he had never actually given me a ring
    himself. One that he had solely picked alone. I said this to him after he
    jokingly gave me a twist tie ring, ( one of those things from a loaf of bread)
    and I kept it. He asked me why I was keeping such a stupid thing as that. And
    that's when I told him it was the only ring he had ever given me himself, and it
    meant more to me than all the others, because it came from him alone. At first
    he didn't get it, but then he must have felt kinda guilty, because this
    Christmas I received a ring that he picked out all by himself, a beautiful one
    at that! So no matter how many I already have, this one has some sentimental
    value. The rest are just baubles, as he calls them. Beautiful baubles, I call
    them!!!  But it took him 18 years to pick out a ring for me, and it may be
    a small one compared to some others, but it's a start. He did good! And I still
    have the twist tie one too. Thank you, Jenette