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  • The Number One Tip for Buying Valentine’s Day Jewelry

    We’ve been in the jewelry business for over 100 years and we’ve seen a lot of Valentine’s Days go by. But one piece of advice remains constant (though not everybody listens). Ready?

    Know your Loved One’s Taste! 

    Many men quickly purchase jewelry they think their partner want without really knowing. Why? Because they often don’t observe their loved one’s taste thoroughly enough before buying.

    Picking out jewelry is like picking out shoes for someone: it has to fit them exactly or it just won’t work.

    So if you’re looking to buy your loved one a piece of jewelry this Valentine’s Day, remember these points:

    Look at her current jewelry. Nothing gives you an indicator of her tastes better than a peek in her jewelry box. Does she like big, bold jewelry or gentle, romantic pieces? Gold or silver? Dangles or studs? What kind of gems are her faves?

    Look at her life. Every woman has her own particular lifestyle and generally, her jewelry choice reflects that. If she’s highly active, chances are she doesn’t like big, ostentatious jewelry that gets in the way of her busy day.

    Add your own romantic touch. We’ve seen it countless times; when a man includes an aspect of the jewelry that represents his love for her, the piece is that much more valuable to her. Whether its a personal inscription or a hidden diamond (like the one below), it adds that dash of romance that makes Valentine’s Day extra special.

  • How to Shoot Amazing Images for your Wedding Rings

    We hear it a lot; people love our jewelry shots. And we don’t blame them. We’ve been taking amazing images of jewelry for years so we have the process pretty dialed in.

    But for the average Joe or Jane looking for a perfect shot of your wedding rings, this video gives you some quick and easy pointers (we love the mist effect!) to ensure you have the most attractive image of your rings.

  • Get the High Bench Treatment for your Custom Design Engagement Ring



    What is High Bench Craftsmanship?

    High bench craftsmanship is a high-end service we proudly provide that gives your custom design piece even more detail than traditionally finished  pieces. From detailed hand-finishing to exacting prong work, these final touches take your custom design piece to the next level of stunning.

    Take a look at our gallery of High Bench pieces:


  • Three Easy Steps to Stop Being a Flaw Hater

    As jewelers, we intimately understand the word “flaw.” Its a term frequently applied to gems with minor imperfections. But guess what? Almost all gems have flaws (99%). And contrary to popular belief, its these flaws that can add to the beauty and character of the stone.

    Flawlessness is a state that rarely exists. And no where does this apply more than when we talk about ourselves. Yet somehow we hold ourselves to impossible standards where flaws are detested and abhorred instead of embraced.

    So what do you do to learn to accept your inclusions (a jeweler’s term for the flaws inside a gem):

    Flaws tell a story. The next time you notice a flaw in yourself, take a moment to ask where that flaw came from? Maybe your mother had the same physical imperfection. Did you dislike it so much in her? Probably not. Or maybe you can’t stand a scar from giving birth or going on a wild adventure where you fell? Maybe those worry lines remind you that you’ve spent time too much time in a state of anxiety. Wherever it came from, give the story of your “inclusion” some respect: its those flaws that indicate who you are.

    Your flaw is someone else’s fave. Whatever you find so unacceptable in yourself might be someone else’s ideal. Those hips you find to be too much might be the love handles of someone’s dreams. That one tooth that sticks out a little more than the others might warm the soul of another whenever you a smile. Can you take a moment to shift perspective and see yourself through the loving eyes of another instead?

    Choose neutrality. Just like a flaw in diamond, there isn’t much that can be done about it. Dare to take a neutral stance on your so-called imperfection. Recognize that it’s a silly and a waste of time to change that what can’t be changed. Embracing it might be too difficult for some but a neutral approach might be the ticket to gaining some much needed distance. It just is. So move on!

    So just remember:


100 Years in Jewells Business

Today, Joseph Schubach builds upon his family's experience and continues the tradition with Joseph Schubach Jewelers, offering both intimate jewelry brokering in his Scottsdale, Arizona showroom and full-service online sales to clients from around the world, where he has maintained that personal customer connection in the virtual world.

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Call Joe, Margie or Jen for expert help at (888) 724-8222