Some of the slogans you may have heard of, some may be new to you. But all (okay, most) resonate with the public and send that special message, individual to each business.
A diamond is forever.
Citizen. Beyond precision.
Crystal gets closer to the body than ever before.
Diamonds by the Yard.
Every kiss begins with Kay.
Live the moment.
Quality is Remembered Long After the Price is Forgotten.
The crown jewellers for 150 years.
The Jeweller of Kings.
The right time for life.
The added value of the first impression.
Where Maryland gets engaged.
For those who want more.
Honesty, my addiction.
Ring on your finger, necklace on your neck, and men on their knees.
Diamonds. Divas. Desire.
She only has two things on her list.
Unleashing the beauty of the stone.
Our reputation shines as brightly as our diamonds.
Beautiful, masterful design never goes out of fashion.
Walk down our aisles first.
Hearts on fire.
The ultimate in luxury and style.