Happy Stories From our customers

Royal Asscher Diamond Company is thrilled to announce that Harrods, London’s famed luxury department store, will be selling the Stars of Africa floating diamonds collection. The collection will debut on Saturday, October 8^{th .}

Harrods will have the largest collection of Stars of Africa jewelry in the UK, including the limited editions with pink diamonds and the Royal Stars with orange diamonds, which are a tribute to the Royal Dutch family for the extension of the Royal title earlier this year.

Launched in 2009, this beautiful and innovative collection (comprised of rings, earrings, pendants and cufflinks) consist of diamonds encased within fluid-filled sapphire domes, which allow the diamonds to float freely like snowflakes in a snow globe. The result is cascading diamonds that emit light, fire and beauty, which creates a truly  mesmerizing effect.

The Stars of Africa collection has more than just aesthetic appeal: The collection benefits Royal Asscher’s Africa-focused fundraising initiative, Stars of Africa. This philanthropic initiative aims to improve infrastructure in Africa by generating funding for healthcare, education and self sufficiency programs. As a family and as a company, the Asschers have a strong collective social conscience and an inherited love of the undeniable beauty of diamonds. Royal Asscher considers it to be of paramount importance that diamonds not only bring happiness to the wearer, but also to everyone involved in the diamond supply chain.

Mike Asscher says: “The world’s most famous luxury department store is a perfect fit and we are very proud that the Stars of Africa Collection is now being sold within the vicinity of the true Star of Africa: the Cullinan diamond.”

Royal Asscher is renowned for its unique heritage and history, which includes cleaving the world’s largest rough diamond in 1908, the Cullinan, presently housed in Great Britain’s Crown Jewels. Royal visitors to the Amsterdam based company include Japan’s Emperor Hirohito, Queen Elizabeth II of Great Britain and Queen Juliana and Prince Bernhard of the Netherlands.

Source: The Daily Jewel

We’re firm believers in trying on a ring at our showroom in Scottsdale. All you have to do is make an appointment and you have our full attention. We’re located on Camelback Road and can be reached at (888) 724-8222.Conversely, we’ll make your online buying experience as personal as possible.

Interestingly this company provides a virtual ring wearing experience. Hmmm…still can’t beat our showroom, where the rings and the people are real!

On Oct. 3, Forevermark launched My Forevermark Fitting—a virtual try-on experience that features jewelry with Forevermark diamonds sparkling and moving with the wearer’s finger in real time.

Consumers—using a webcam and the special Forevermark cut-outs—can select from 12 pieces including ear studs, a contemporary princess-cut solitaire ring, and a rare pear-cut diamond pendant. Users will also be able to choose the carat weight of the diamond rings.

Forevermark worked in partnership with the creative agency AKQA and Holition, a company that specializes in augmented reality, to create the program.

Yes, we talk about all sorts of different gems here. From gemesis to moissanite, from sapphires to rubies, the stars don them all. But of course, the popularity contest is trumped by one consistent winner: diamonds. Award ceremonies and diamonds have a long history. But here’s a quick walk down the red carpet of some recent diamond encounters:

Sarah Hyland (below), an actress on ABC’s series Modern Family, wore Diamond in the Rough Sodwana diamond earrings ($16,500) and Orielle bracelet ($85,000) to a viewing of Harry Potter and the Deathly Hallows: Part 2 at the Lincoln Center in New York City.

Singer Colbie Caillat (below) wore a Bavna silver diamond bangle ($600) during her performance on The Tonight Show with Jay Leno in Burbank, California.

Actress Olivia Munn wore a diamond, coral and 14-karat gold cocktail ring (below) by Neil Lane to a premiere of the new movie, Our Idiot Brother. The ring retails for $5,000.

Actress Jaime Pressly (below) wore Sutra’s 18-karat gold, 4-tier natural brown rough cut diamond earrings ($20,000) to the 10th annual InStyle Summer Soiree this month in Hollywood.

Check out more amazing photos at 10x!

Jewelry and hair have long gone together. Think Cleopatra or the Queens of England. Or closer to home, sparkling barrettes or gem-studded clip-ons. This designer goes one step further. Hair is part of the jewelry (again a concept that has been around since people placed a lock of hair in a pendant or locket.

PARIS — Curly wigs of orange, royal blue or butter yellow curls — as if in some mad movie — acted as nests for jewelry as the indefatigable and imaginative Delfina Delettrez introduced her latest collection: “Love Is in the Hair.”

(A piece from “Love Is in the Hair,” a new jewelry collection by Delfina Delettrez.)

The name was not just taken at random. The concept of the designer is to encase the hair of loved ones, as was done in the Victorian era, but in a heart-shaped in transparent resin rather than in a locket or brooch. Her daughter’s hair and a lock of the designer’s own tresses became wearable memory sticks, filled with fantasy.

“I wanted to return to the origin of jewels,” said the designer. “And I have always been obsessed with hair — especially men’s, when the larger the hair, the greater the power.”

Ms. Delettrez also played with rings, dangling a miniscule pink-silver purse on one finger, claiming, “It’s good for parties,” and creating an animalistic ring that slips over two fingers, leaving the leopard free to move his tail across the hand.

Source: New York Times

Delfina Delettrez Fendi

 

Hi Sara, just wanted to let you know the ring arrived and it’s beautiful. Could you please pass on my gratitude to Beth for helping me so politely with my order and answering all my questions.  Thankyou, Paula

Last week, we showcased some of the hottest pieces worn at the Emmy Awards. But we’re not done yet! Check out some of these dazzling, up-close shots from the Emmy’s and beyond:

Gossip Girl’s Leighton Meester wore Van Cleef & Arpels’ “Two Butterfly” ring (below), a between-the-finger ring featuring round diamonds and yellow sapphires set in 18-karat yellow and white gold.

Marisol Nichols (below), of the TV show 24, wore a Katerina Maxine 18-karat white gold ring with a nearly 9-carat rubellite and diamonds ($18,400) to an Emmys party in Los Angeles.

Cote de Pablo, from the TV series NCIS, donned Brumani’s Baobab 18-karat yellow gold ring (below) with brown diamonds, aquamarine and pink tourmaline ($12,001) to an awards event in California this month.

Mad Men’s Jessica Paré (below) accessorized with an Arunashi blue moonstone and black diamond “Mushroom” ring ($7,650) for an Emmys party in Los Angeles.

Thor’s Jaimie Alexander wore a Victor Velyan ring (below) with spessartite garnet ($6,140) to a soiree in West Hollywood.

House’s Jennifer Morrison (below) wore KumKum’s Paradise night black zircon and sterling silver ring ($599) outside of the Jimmy Kimmel Live studios in Los Angeles this month.

Check out more of these great shots at 10x.

Hi Joe,

Wow!  Thank you so much for working with my sneaky husband on surprising me with the new diamond. I am still blown away! It’s absolutely beautiful! As I gaze down at my finger, I now have two generations of Schubachs sparkling on my finger. My original rings came from your dad. But, that was thirty years ago. J