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  • Fashion during the American Revolution

    In honor of the 4th of July celebrations in the states, we wanted to take a moment and review the fashion of our forefathers and foremothers.

    Oh yes, these fashion choices seem a little constricting (and just damn hot) but somebody had to wear this stuff, right?

    The lady wears strapless stays over a pink chemise. Her petticoat has pocket slits to access the free-hanging pocket beneath. "Tight Lacing, or Fashion Before Ease", 1770–75

    French silk sack-back gown with closed bodice and panniers, trimmed with padded bands of blue satin, chenille blonde lace, flowers of gathered ribbon, feathers and raffia tassels, 1775–1780

    Marie Antoinette was one of the most influential figures in fashion during the 1770s and 1780s, especially when it came to hairstyles.

    Happy Fourth of July Weekend, from Joseph Schubach Jewelers!

  • My husband and I are really happy with the way it turned out.

    Went out to dinner last night with a few girlfriends, they admired my new (stunning) engagement ring! My husband and I are really happy with the way it turned out. I’m registering my stone today, as well as having it (re) insured.

  • Made in the USA?

    You see the label all the time. Or perhaps you see it less frequently than you remember. But what does “Made in the USA” really mean when it comes to your jewelry purchase? What if your necklace is made in the US but the gems were imported from India (as in the case below)?

    These latest rulings will give you a clearer idea (hopefully) on the real meaning of the label:

    To illustrate the point, consider two example cases (loosely based on actual inquiries) addressed by the Jewelers Vigilance Committee (JVC) below.

    Two inquiries on origin

    In the first inquiry, a manufacturer’s representative asked the JVC if the company could advertise a white gold sapphire necklace produced in New England as “Made in the USA.” The sapphires for the necklace were cut, polished and imported as loose stones from India, but the findings and chain were from a U.S. source.

    The second inquiry involved finished rings that were imported from Thailand, checked for quality control at their U.S. destination, then boxed and shipped to retail stores. The wholesaler asked if he was required to provide “country of origin” information on the rings by marking or other means.

    Before you read about the outcome, it’s important to understand a little bit more about the prerequisites of a “Made in the USA” claim:

    First, for a product to qualify as “all or virtually all” made in the United States, the final assembly must take place in this country. To justify a “Made in the USA” claim if foreign articles are used in the manufacturing process, they must be substantially transformed in the United States, resulting in a new article of commerce that has a new use.

    Even if the article is substantially transformed here, if the resulting product is then assembled or processed further, outside the United States, the FTC will not consider that product to be one that is “Made in the USA.”

    So what happened in the cases mentioned above?

    In the first matter, regarding the necklace, the imported material–gemstones–will be combined with domestically sourced materials to make a necklace. While the final manufacturing process will take place in this country, the gemstones were cut and polished in India. For that reason, a qualified origin claim, such as “Made in the USA of U.S. and imported material” is appropriate.  Had the stones been sourced from India in rough form, then “substantially transformed” here by cutting and polishing, a “Made in the USA” claim for the bracelet would more likely meet FTC standards.

    As to the second inquiry concerning whether the Thai-made rings need origin markings, the one-word answer is “yes.” The imported rings must be marked, or tagged, as “Made in Thailand” to comply with U.S. Customs law.

    The JVC provided the inquiring jewelers with information about the relevant law and guidance as to country-of-origin descriptions for their products.

    Joseph Schubach Jewelers has taken “Made in USA” seriously for three generations. Nearly 100% of our jewelry has been produced right here in the states.

  • The Difference Between Precious and Semi-Precious Gemstones

    The difference between precious and semi-precious gemstones may seem self-explanatory (“Precious gemstones are just more…precious!) And to some extent, you would be right. But it depends on when you ask the question. Precious and semi-precious gemstones have changed titles, in a sense, throughout history:

    In modern usage the precious stones are diamond, ruby, sapphire and emerald, with all other gemstones being semi-precious.

    This distinction is unscientific and reflects the rarity of the respective stones in ancient times, as well as their quality: all are translucent with fine color in their purest forms, except for the colorless diamond, and very hard, with hardnesses of 8-10 on the Mohs scale. Other stones are classified by their color, translucency and hardness.

    The traditional distinction does not necessarily reflect modern values, for example, while garnets are relatively inexpensive, a green garnet called Tsavorite, can be far more valuable than a mid-quality emerald. Another unscientific term for semi-precious gemstones used in art history and archaeology is hardstone. Use of the terms ‘precious’ and ‘semi-precious’ in a commercial context is, arguably, misleading in that it deceptively implies certain stones are intrinsically more valuable than others, which is not the case.

    So as you can see, “precious” and “semi-precious” are terms with changing meanings. And of course, whatever gem you like is precious to you!

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  • The Spiritual Power of Gemstones

    So you just read the title and you’re sighing already. Spiritual power of gemstones? How is that possible? What kind of new-agey post is this?

    But think of it: people do become deeply attached to a piece of jewelry. Many consider it their “good luck charm.” So maybe there’s some truth to it afterall. Take a read…wait. Let’s light a candle first:

    Ahh…that’s much better. Nothing like a little ambiance:

    Gem stones hold onto energies. It is this which makes them so helpful in magical tasks and healing. They act as containers for magical energy. This makes gem stones ideal as altar tools and charms for spells.

    For healing, stones are willing to have disease transferred into them. They then hold onto it until it can be safely flushed away. Healing stones don’t need to be gem stones – river and lake stones work wonderfully.

    This ability to hold onto energy also means that new gem stones aren’t “fresh.” They are holding energies from past owners, people who mined them, people who polished and set and sold them, and people who held them in the shop before you picked them up . . .

    So take care to cleanse all new stones thoroughly before using them.

    Popular Gem Stones And Their Meaning


    Amethyst Healing on all levels – body, mind, and spirit. Raises vibrational frequency and protects against negative energies.
    Amber Transmutes negative energy into positive. Bridges conscious self to the Divine.
    Diamond Purifies. Amplifies thoughts and feelings – both positive and negative.
    Hematite Grounding. Clarifies thought, improves memory, and calms anxiety.
    Lapis Lazuli Deep wisdom and intuition. Opens the third eye and leads to enlightenment.
    Moonstone Balances yin and yang. Enhances the inner feminine, and acceptance for yin attributes.
    Opal Amplifies emotion, insight, and spontaneity. Very potent, and can cause difficulties with the wrong person. Each colour of opal has its own properties.
    Pearl Pure mind and heart. Balances emotions and reduces stress.
    Quartz Crystal Attracts, amplifies, and sends energy. Easy and safe. Useful for all kinds of healing.
    Rose Quartz Balances yin and yang, restoring harmony after emotional wounding.
    Turquoise Highly spiritual yet grounding. Uplifting to unconditional Love. Aligns chakras and opens heart.

    Precious Metals

    Gold Symbol of the Sun and the God, as well as purity of spirit and eternity.
    Silver Symbol of the Moon and the Goddess, the soul, and the beauty of the Wheel of Life.
    White Gold Symbol of the pure and eternal Light of the Divine, the union of Goddess and God in One, the Spirit manifest in physical for

    Source: Wicca Spirituality

  • Because good customer service. . . . is hard to find.

    Dear Joe,

    I felt compelled to write you re: one of your employees, Beth Nicastro. She is, without a doubt, FABULOUS! I have been dealing with her since last year and each and every time we have had to work together, she is nothing but professional, extremely courteous and always prompt to get back to me and keep me updated on the status of my purchase.

    In short, Beth is a joy to deal with. I will definitely purchase more jewelry in the future from your store mainly because of her — besides the beauty and quality of the pieces I have already purchased — because good customer service (and, as far as I’m concerned, Beth provides PERFECT customer service!), is hard to find.

    Many thanks,

  • Celebrities & Jewelry Lines – A Perfect Compliment

    From a marketing standpoint, celebrities and jewelry lines are a natural pairing. Jewelry lines don’t always get the attention they deserve, drowning in a sea of “other.” But bring a celebrity into the mix and suddenly, bam! The jewelry line in inextricably connected with the celebrity.

    As this article points out, one bejeweled hands washes another!

    What do Heidi Klum, Paula Abdul and Brad Pitt have in common?

    They’re just a few of the stars who have partnered with manufacturers, to produce jewelry collections that let retailers dangle the celebrities’ names and images before an audience of fame-obsessed American consumers.

    Jewelry manufacturers say partnerships with celebrities set them on the fast track toward a branded product. Instead of spending years on advertising and marketing, their brand gets instant name recognition.

    “To go in the direction of branding, you have to look at all of the options out there,” says Chad C. Haggar, president and chief executive officer of Kristall Smolensk USA, which worked with American Idol host and former pop star Abdul on a jewelry collection that was launched last September.

    The Innergy line, available at Sam’s Club stores, includes diamond charm pendants engraved with inspirational messages and priced from $250 to $500. Kristall Smolensk has several other celebrity partnerships in the works, but Haggar declined to reveal them before deals are complete.

    “I think celebrities are kind of branding their name and associating their name with these products,” says Pascal Mouawad, president of Mouawad, which has collaborated with supermodel Klum on a jewelry collection for about three years.

    By designing the collection, which includes about 100 pieces of fine jewelry priced from $300 to $80,000, Klum can offer her fans a product with more than just her stamp of approval as a spokesmodel. Klum is heavily involved in creating the line, and Mouawad provides the expertise in production and distribution.

    “The collection is doing very well,” says Mouawad. “We’re building our distribution. It’s very well received.”

    He attributes the success of the collection to three things: design, price and marketing.

    In addition to her involvement in the design, Klum is extremely visible in the jewelry’s marketing, appearing in advertisements and at special events promoting the line, to help consumers make the connection between the products and her name and image.

    A-list actor Brad Pitt partnered with Damiani for a fine jewelry collection after working with the designer to create weddings rings for himself and his wife, actress Jennifer Aniston.

    “For us it has been both a personal and professional privilege to have the opportunity to work with such an outstanding talent as Brad Pitt,” says Giorgio Grassi Damiani, vice president of the Damiani group and president of Damiani USA. “He has a unique sense of style and, combined with his passion for design and architecture, he provides a very special perspective to the collections in which Damiani and he work together.”

    One bejeweled hand washes the other.

    Source: AllBusiness.com

    Brad Pitt’s engagement ring to Jennifer Aniston. And remember, we can bring out your inner celebrity by designing a ring just like this, with your personal touch in mind:

  • The History of the Engagement Ring

    We fancy ourselves educators at Joseph Schubach Jewelers. Every week, we instill upon you yet another history lesson connected to the wide world of jewelry.

    Of course, we don’t quiz you at the end (though we might – you never know) but we hope you’ll become more informed buyers of moissanite, Gemesis, diamonds, gold, platinum and all the other special gems and metals we have to offer.

    Today, a very interesting history of the engagement ring, thanks to the people at Ancient Jewelry Facts.

    Since at least 5000 BC, men and women have worn rings – on their thumbs, fingers and even toes.

    Some rings have been purely decorative, seal rings and archers’ rings have had useful purposes, while a few have been thoroughly nasty specimens, harboring poison that turned a handshake into a deadly clasp.

    The earliest written reference to rings as love tokens is in the second century BC, in works by the Roman playwright Plautus.

    The practice of exchanging wedding rings, apparently common in Rome, was “Christianized” by the 4th century AD.An early example of an engagement ring featuring Eros, the ancient symbol of love.

    By the 14th century, wealthy Europeans had their wedding rings set with precious jewels, somewhat like modern engagement rings, but it was not until 1477 that the diamond engagement ring as we know it came into being.

    That year, the Hapsburg Emperor Maximilian I gave a diamond engagement ring to his fiancée, Mary of Burgundy. This first instance of a royal engagement ring fueled the European passion for diamonds, already aflame by the taste for fine jewels promoted by Mary’s father, Charles the Bold (1433–77).

    As the dukes of Burgundy controlled Europe’s major diamond–cutting centers in Antwerp and Bruges, Charles’ encouragement of wealthy Europeans to buy diamonds appears to have a commercial side.

    By the 16th century, it seemed no royal marriage was complete without a diamond ring. Mary, Queen of Scots, chose one when she married Lord Darnley in 1565 and in 1673, James II of England sent a diamond ring to Mary of Modena for their proxy wedding in 1673.

    In 1839, Prince Albert gave Queen Victoria a diamond ring as a memento of their first meeting, perhaps inadvertently setting the royal seal of approval on diamond engagement rings.

    It was during the second half of the 19th century that the practice of giving two rings for the bride became firmly established.

    Prince Philip carried on the royal diamond tradition when he gave his fiancée, now Queen Elizabeth II, an engagement ring made with diamonds from the tiara of his mother, Princess Alice.

    Norwegian Crown Prince Haakon gave his fiancée a diamond engagement ring that he said was the same one his father gave his mother, and his grandfather King Olav gave to Queen Martha.

    Not every royal lady has had diamonds in her engagement ring. The Queen Mother’s ring was sapphire and diamonds, as was Princess Anne’s. Lady Diana Spencer was given a £42,000 sapphire and diamond engagement ring by Prince Charles, while Sarah Ferguson received a ruby and diamond engagement ring from Prince Andrew.

    However, Sophie Rhys–Jones took the more traditional line with a three-diamond ring when she became engaged to Prince Edward.

    But for size, nothing comes close to the engagement ring Prince Rainier of Monaco gave Grace Kelly. She wore the 12ct diamond ring in her last movie, “High Society”, in 1956. In the film, Bing Crosby looks at the ring and quips, “Some stone, did you mine it yourself?”

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