Happy Stories From our customers

Spring has officially sprung and we want to celebrate it by offering our new and exclusive earring design for 2012. The Fleur-de-lis earrings are distinctly delicate and practically lightweight.

“We were looking for something antique looking as anything antique is so popular right now. We also wanted something light, delicate, and sitting low to the ear. They are very lightweight. The five prongs also are unique, normally we see 4 prongs, and some 3 prong settings now.” says designer Joseph Schubach, based in Scottsdale, Arizona.

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It’s that easy to enter. These spring beauties could be gracing your ears!

“This piece is very special to us, as we designed it together. My husband proposed and gave me a yellow gold engagement ring in the late 1980’s. We married in 1991 but were unfortunately divorced in 1999. We realized that we made a horrible mistake and re-married in 2003. We used the same rings, but as our 10th anniversary approached, we wanted to design new rings for one another. It was very special for us to create this piece. We think that it is as unique as our relationship.”

http://www.youtube.com/watch?v=Wu8cBBMyuiU

As you may know, diamonds are mined throughout the world and often cause conflict and destruction ecologically. More and more retailers are looking for “conflict free” or ethically mined diamonds but are they willing to pay more? Michelle Graff at 10x gives us the lowdown at a recent conference:

Last Wednesday, I attended a panel discussion on “ethical” diamonds organized by the Women’s Jewelry Association and held here in New York.

Inevitably, the discussion, moderated by jewelry industry writer and editor Peggy Jo Donahue, came around to the question of money: How much are people willing to pay for a diamond that lays claims to being responsibly mined?

It’s not unlike the questions Americans face in a myriad of other shopping situations.

You’re at the grocery store and the free-range, organic eggs, presumably produced by chickens with a (somewhat) better life than their factory-farmed counterparts, are lined up alongside regular, non-organic options. The organic eggs are double or even triple the price of the non-organic variety. Are you willing to pay more? Which will you choose?

Two of the panelists, Rebecca Foerster, the U.S. vice president of Rio Tinto Diamonds, and Forevermark U.S. Inc. President Charles Stanley, said their companies charge a premium for their products because they believe there are people who are willing to pay for the assurance of owning an ethically sourced diamond.

Stanley noted that there will come a “tipping point” when the origin of products will become an issue across the board.

But Andrea Hansen, CEO of Ivanka Trump Fine Jewelry, said from their viewpoint, the consumer hasn’t reached that point yet. Rather than attach a premium to their ethically sourced merchandise, the company takes a lower margin. “I don’t see on the retail level yet that the consumer is willing to pay that much more for the product,” she said.

Read more.

At Joseph Schubach Jewelers, we pride ourselves in using eco-friendly materials. Read more about our practices.

What can you say about this incredible piece of art but…wow. The Swiss jeweler Shawish has created a ring  made entirely of one 150-carat diamond.

The ring, valued at approximately $68 million, was unveiled last year in London.

“A ring made entirely of a faceted diamond has always seemed like a fantasy,” Mohamed Shawish, president of Geneva-based Shawish Jewellery, according to press materials. “To create the perfect diamond ring is the epitome of art.”

Read more: http://www.nydailynews.com/life-style/fashion/diamond-ring-made-bling-150-carat-bauble-fetch-68m-article-1.1049818#ixzz1rg1IBDJ4

Most people don’t truly understand how diamonds could possess any color. They’re all colorless, right? Not exactly. Diamonds can possess secondary colors that affect the worth and look of the gem. Here’s a chart that gives you an idea of the different degrees of color a diamond can possess.

(Stay tuned for our announcement on Forever Brilliant, the latest, greatest moissanite ever created, with an even more amazing color!)