January 31, 2012
We have espoused the virtues of moissanite for years now. Not only is it superior diamond simulant, but its ecologically sound. The great news? Moissanite just got that much better. We should have these wonder gems in within the next month, so send us an email or check back for more news:
Charles & Colvard, Ltd., the sole manufacturer of created moissanite gemstones, has partnered with Serenity Technologies, Inc., a laboratory for gemstone enhancements, to create whiter and brighter gemstones. The company is introducing these enhanced gemstones as “FOREVER BRILLIANT™,” a new premier brand of Charles & Colvard Created Moissanite®.
Handpicked and polished moissanite is enhanced, through a proprietary process by Serenity Technologies, which can make each stone up to four color grades whiter on the Gemological Institute of America’s near-colorless spectrum.
“As a former jewelry retailer, I recognized the importance of being able to market a whiter gem and sought to provide one since joining Charles & Colvard,” says Randy N. McCullough, CEO of Charles & Colvard, Ltd.
“While moissanite can easily withstand very high temperatures and its covalent bonding, similar to diamond, allows it to withstand very high pressures, moissanite crystal does not respond to HPHT treatments in a fashion similar to Type IIa (virtually nitrogen-free) diamonds that can become near colorless after such treatments,” says Dr. Suneeta Neogi, president of Serenity Technologies, Inc.
“Serenity has developed a radically different proprietary process of whitening moissanite that greatly improves the color and brilliance of moissanite without any residual negative effects.”
Each “FOREVER BRILLIANT™” stone will be accompanied by a Charles & Colvard certification and laser inscribed on the girdle for easy identification.
Style 10365MS Save 30% Now!! Round
Moissanite Oval
Cluster Design
Necklace
Oval cluster pendant with approximately
1 1/3ct t.w. (dia equiv)
Charles and Colvard created round moissanite set on an 18″ cable chain. Available in 14kt white gold only.
Sale! Save 30% on select items.
Use coupon “Discount30″ at checkout.(Discount will be calculated at checkout)
While supplies lastMSRP: $2,255.00
Our Price: $1,899.00
Sale Price: $1,329.30
July 13, 2011
We’re long-standing proponents of moissanite here at Joseph Schubach Jewelers. Not only is it eco-friendly (it’s not mined liked natural diamonds but created in a laboratory), but its brilliance and luster remain the same.
From our side of the counter, we’ve also seen countless customers who were able to pick out their favorite piece of jewelry because of moissanite’s affordability. But people remain skeptical, thinking moissanite is just a poor man’s diamond simulant. Think again: it is a diamond. It’s simply a lab-produced diamond.Â
Difference between Moissanite and Diamond
• The properties of Moissanite can be compared with diamond, and it has been found that this wonder material outperforms diamond on nearly all counts.
• If refractive index of diamond is 2.42, Moissanite has a refractive index of 2.65-2.69.
• Dispersion, also called fire by jewelers, is higher for Moissanite (0.104) than diamond (0.044). Even in luster index, Moissanite (20.4%) is much ahead of diamond (17.2%).
• It is only in hardness that diamond is ahead of Moissanite, but that too is just a little bit.
• Diamond has been given a perfect 10 on Mohs scale, whereas Moissanite is given 9.25.
• When it comes to toughness, Moissanite is labeled as excellent, whereas diamond is given a good on this count.
• Moissanite is also comparable to diamond in specific gravity.
Read more: http://www.differencebetween.com/difference-between-moissanite-and-vs-diamond/#ixzz1RzZOXFIi
July 11, 2011
If you’re looking for a piece of jewelry that works with just about any outfit, look no further. These floral design moissanite stud earrings add just the right amount of elegance to any occasion. Stud earrings are perfect “go to” earrings because they’re comfortable to wear and add just the right amount of glamor. And moissanite is becoming an increasingly popular eco-friendly choice, in place of mined diamonds.
Affordable, easy to wear and sophisticated. Who could lose with these?
If you’re looking for the perfect gift for the woman in your life, these are a sure bet as well.
Flower design earrings with approximately 7/8ct t.w. (dia equiv) Charles and Colvard created round moissanite. Available in 14kt white gold only.

Save 30% Now!! Round Moissanite Flower Design Earrings Flower design earrings with approximately 7/8ct t.w. (dia equiv) Charles and Colvard created round moissanite. Available in 14kt white gold only.
July 6, 2011

Round Moissanite Heart Necklace Heart pendant with approximatley 3/4ct t.w. (dia equiv) Charles and Colvard created round moissanite set on an 18" cable
Once a week, we like to spotlight a certain piece in our collection that bears extra notice. Our Round Moissanite Heart Pendant is a classic, popular piece – and for good reason. Clients often tell us it goes with just about anything – whether you’re dressing up for a special occasional or need a sparkling touch with a simple, casual outfit – its just easy to wear.
Then there’s the moissanite. If you’re not familiar with this diamond alternative, this necklace is a smart way to experiment with an increasingly popular gem. Many won’t sacrifice diamonds for an engagement ring, for instance, but they will in a piece like this moissanite pendant necklace, where the stakes don’t seem as high! Once they realize the luster and beauty of moissanite, they’re often hooked and don’t look back.
And then there’s the heart. Regardless of your age or your tastes, a heart pendant speaks to all of us. It shows our openness to love. It shows others that we care. It’s a symbol that has resonated throughout time.
This piece is currently $689, making it affordable to many. And it’s an addition to your wardrobe that will stand the test of time, so a smart investment as well.
Click on the photo for more info or give us a call!
January 12, 2010
We’re often asked how our business is faring in a trying economy. And there’s no easy answer to that question. Overall, we’ve maintained because we have a loyal customer base who’ve come to depend on our stellar service and high-tiered craftsmanship.We realize the importance of fostering our relationships with our customers…and after three generations, we think our formula works.
Looking at the jewelry market overall, you’ll find some mixed news, such as this Wall Street Journal piece:
Consumer electronics products were strong sellers in December, rising 7.3%, SpendingPulse said. Luxury merchandise, excluding jewelry, grew 5.5%, turning positive after a 7.3% decline in November, and jewelry sales rose 6.9%, their fourth consecutive monthly gain, SpendingPulse said.Still, high-end items are not capturing the most consumer dollars. Discount mass merchants like Costco Wholesale Corp. (COST) and BJ’s Wholesale Club Inc. (BJ) are again expected to show the most comparable-store growth for December, at 3.9%, while teen and children’s apparel retailers are pegged for the biggest decline, at 4.3%, Thomson Reuters said.
Wal-Mart Stores Inc. (WMT) is part of the mass merchant group, but will not be reporting same-store sales after halting the practice last year. Jefferies Group feels the nation’s biggest retailer had strong December results. Wal-Mart delivered a “clear holiday sales message, combined with more aggressive pricing and easier comparisons” that produced a low-single-digit percentage gain, putting Jefferies’ quarter-to-date estimate toward the upper end of Wal-Mart’s forecast for a 1% gain to a 1% drop.
So we’re seeing a little hope on the horizon, economically speaking. People are beginning to buy again, slowly but surely. At Joseph Schubach Jewelers, we realize budgets are tight and can find you a piece tailor-made to fit your checkbook. You name the price, we name the piece – it’s that simple.
Check out these earrings below. These are a phenomenal deal and a store favorite:
Martini style three prong earrings with Charles and Colvard created round moissanite.
SAVE 60% while supplies last.
2.50ct t.w. (dia equiv) Reg. $1649 Now $659.60
Use Coupon Code “Discount60″ at checkout.
December 8, 2009
While we all want to give that perfect gift this holiday, it’s important to do a little research. When it comes to earrings, all are not created equal.
Size, of course, is a big consideration. If you’re buying a pair of earrings for your wife or mother, take a look at the earrings she currently wears. Heavy earrings may not suit your diamond-stud wearing wife!
Here’s a little more basic info on earrings so when you choose a pair, you can choose wisely:
- Chandelier – very popular the last few years. As the name implies this style of earring has multi-level branches that hang down from the earring base. Normally gemstone briolettes (tear drop shaped gems) hang from the branches.
- Drop - usually one larger gemstone, geometric shape or charm hangs from the earring base normally facing forward. Some drop earrings combine a charm and a gemstone. The basic design of the drop requires the earring to hang in a straight line from base to end.
- Hoop - Angelina Jolie is the queen of the gold hoop earrings. As the name implies this earring is round or slightly oval and runs through the piercing in your ear. Hoops come in many circumferences from quite tiny to shoulder dusting.
- Stud – Round gemstone earring with a post and earnut that goes through the post at the back of your ear to hold the earring on. Diamond studs are a classic look that are appropriate worn with ripped jeans to evening gowns.
Types of earring hangers:
- Fish Hook – this is a type of earring hanger. As the name implies the part that goes through your ear resembles a fish hook
- French Hoop – a rounded hanger that is open at the bottom to allow it to past through your piercing.
- Leverback - made for both pierced and non-pierced earrings. The back of the hanger flips up to press against the back of your ear to hold the earring in place.
- Screw On – non-pierced earring hangers with a terminator that screws up against the back of your ear to hold the earring in place. Rarely seen now except with vintage earrings. Most screw on earrings are extremely uncomfortable to wear for any length of time.

Style 7362M
Classic prong set stud earrings with Charles and Colvard created princess cut moissanite.
On Sale! Save 60% on select items.
Use coupon “Discount60″ at checkout. (Discount will be calculated at checkout)
While supplies last
November 30, 2009
Looking to save big this holiday? How about saving 50%-60%? We just found out about some massive discounts being offered on moissanite jewelry by one of our leading moissanite manufacturers. And, of course, we’re passing these savings directly on to you. Some of these items are basics that we’ve always carried, such as these earrings:
We’ll be posting even more items during the next few days, so check back often. For a complete list of our Sale Items, click here. Don’t wait, these prices are only good while supplies last!
November 30, 2009
Moissanite is becoming increasingly popular during a trying economy, no doubt. It provides the sparkle and grandeur of a diamond for a fraction of the cost. But it’s not just about the pricetag. Moissanite is eco-friendly and for the savvy shopper, this is becoming increasingly relevant.
Here are a few more points on moissanite you want to ponder:
Moissanite IS NOT a diamond nor a diamond simulant. Diamond is pure carbon [C]. Moissanite is composed of the compound silicon carbide [SiC] Moissanite is a laboratory created jewel. Naturally occurring moissanite is extremely rare and found only in microscopic crystals that are too small to use in jewelry. Each moissanite jewel is grown in the laboratory from a moissanite seed crystal. It takes months from start to finish to grow a single jewel. Created diamonds are grown by a similar process.
Save 50% now on select sizes, use coupon code Discount 50 at checkout
While supplies last
June 17, 2008
Two of a kind! Here are a couple of 15.5mm (approximately 13ct diamond equivalent) round loose moissanite stones that we’re working on for a client. They’re photographed next to a 1 1/4ct round diamond. They are some of the largest moissanite stones available.