How do these marketers do it? Black Friday was already a shopper’s paradise (or hell, depending on your perspective). But then Cyber Monday came along and changed everything in the virtual world.
Cyber Monday, coined in 2005 by a shopping trade group that noticed online sales spiked on the Monday following Thanksgiving, is the next in a series of days that stores are counting on to jumpstart the holiday shopping season.
It’s estimated that this year’s Cyber Monday will be the biggest online shopping day of the year for the third year in a row: According to research firm comScore, Americans are expected to spend $1.5 billion, up 20% from last year on Cyber Monday, as retailers have ramped up their deals to get shoppers to click on their websites.
Read more: http://www.nydailynews.com/life-style/cyber-monday-shopping-racks-sales-article-1.1208050#ixzz2DLiN5PDT
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