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  • How to Shoot Amazing Images for your Wedding Rings

    We hear it a lot; people love our jewelry shots. And we don’t blame them. We’ve been taking amazing images of jewelry for years so we have the process pretty dialed in.

    But for the average Joe or Jane looking for a perfect shot of your wedding rings, this video gives you some quick and easy pointers (we love the mist effect!) to ensure you have the most attractive image of your rings.

  • Get the High Bench Treatment for your Custom Design Engagement Ring



    What is High Bench Craftsmanship?

    High bench craftsmanship is a high-end service we proudly provide that gives your custom design piece even more detail than traditionally finished  pieces. From detailed hand-finishing to exacting prong work, these final touches take your custom design piece to the next level of stunning.

    Take a look at our gallery of High Bench pieces:


  • Three Easy Steps to Stop Being a Flaw Hater

    As jewelers, we intimately understand the word “flaw.” Its a term frequently applied to gems with minor imperfections. But guess what? Almost all gems have flaws (99%). And contrary to popular belief, its these flaws that can add to the beauty and character of the stone.

    Flawlessness is a state that rarely exists. And no where does this apply more than when we talk about ourselves. Yet somehow we hold ourselves to impossible standards where flaws are detested and abhorred instead of embraced.

    So what do you do to learn to accept your inclusions (a jeweler’s term for the flaws inside a gem):

    Flaws tell a story. The next time you notice a flaw in yourself, take a moment to ask where that flaw came from? Maybe your mother had the same physical imperfection. Did you dislike it so much in her? Probably not. Or maybe you can’t stand a scar from giving birth or going on a wild adventure where you fell? Maybe those worry lines remind you that you’ve spent time too much time in a state of anxiety. Wherever it came from, give the story of your “inclusion” some respect: its those flaws that indicate who you are.

    Your flaw is someone else’s fave. Whatever you find so unacceptable in yourself might be someone else’s ideal. Those hips you find to be too much might be the love handles of someone’s dreams. That one tooth that sticks out a little more than the others might warm the soul of another whenever you a smile. Can you take a moment to shift perspective and see yourself through the loving eyes of another instead?

    Choose neutrality. Just like a flaw in diamond, there isn’t much that can be done about it. Dare to take a neutral stance on your so-called imperfection. Recognize that it’s a silly and a waste of time to change that what can’t be changed. Embracing it might be too difficult for some but a neutral approach might be the ticket to gaining some much needed distance. It just is. So move on!

    So just remember:


  • Why Choose Moissanite (versus Diamond) for your Engagement Ring?



    Still learning about moissanite? Good for you! It’s an ideal diamond alternative, resembling a diamond in nearly every sense. And our very own Radiance Premium moissanite adds even more sparkle, shine and durability.

    Is moissanite more durable than diamonds?

    When it comes to the moissanite versus diamond battle, test yourself and you will see it is nearly impossible to tell the difference. The second-hardest stone in the world, moissanite is so durable, it’s nearly as hard as a diamond. While a diamond score a 10 on the hardness scale, moissanite comes in just below at 9 1/4. In fact, it’s harder than sapphire or ruby.

    More brilliant than a diamond?

    It’s true – moissanite actually offers more brilliance and fire than natural diamonds. When light enters a diamond, it bends and refracts back out of the gem. But moissanite goes one step farther. When light enters the stone, it breaks in two, increasing its refraction – so you get more dazzle from your moissanite jewelry.

    Moissanite tests positive for diamond on traditional thermal probes, so even expert jewelers were fooled when the stone first came out. While today’s more advanced testing can now detect moissanite, even a trained eye can’t discern it from looks alone. When you buy moissanite jewelry online from Joseph Schubach Jewelers, it’s just between you and us!

  • What are Hearts and Arrows in a Diamond?

    You may have heard the phrase “hearts and arrows” in relation to a diamond but probably didn’t know exactly what is meant by it. That’s all right. We’re here to school you!

    When a diamond is viewed from the top (or the crown), an ideally cut diamond should display eight symmetrical arrows. When viewed from the bottom, that same diamond should display eight symmetrical hearts.

    An extreme level of cutting precision is required for this type of symmetrical patterning and should showcase superior material quality, light performance and precise optical symmetry. But in the real world, a perfectly cut diamond that conform to these exact deadlines rarely exists. Even the top 0.1% of all round brilliant cuts will exhibit some form of minor variations. (Suggestion: always pay more attention to the patterning of the hearts, since it requires super precise facet placement and proportion.

    Regardless of what your jeweler tells you about their diamonds, always verify details yourself.



100 Years in Jewells Business

Today, Joseph Schubach builds upon his family's experience and continues the tradition with Joseph Schubach Jewelers, offering both intimate jewelry brokering in his Scottsdale, Arizona showroom and full-service online sales to clients from around the world, where he has maintained that personal customer connection in the virtual world.

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Call Joe, Margie or Jen for expert help at (888) 724-8222